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The Davos Agenda

The COVID-19 pandemic has demonstrated that no institution or individual […]
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Covid-19 Hack: How to Leverage Digital Storytelling for Growth

Digital growth hacking is an intangible form of marketing strategy that is incorporated into the businesses rather than firmly applying. It includes both traditional and trending marketing strategies that are focused on growth. With Covid-19 effects seemingly not allowing the companies to see an upw ...
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Worried Startups Seek Bailout Package and Exemption from FDI Curbs

SIA has requested the government to exempt startups from the foreign direct investment curbs placed on investors from neighboring nations. China is one of the neighboring nations which has been investing in Indian ecosystem for many years. The association of startups in India, Startup India Associa ...
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Big Data: How is it Paving the Success Path for StartUps

Big Data has proven itself exceedingly beneficial across all business verticals. To begin with, entrepreneurs can use big data to research if their business idea is worth materialising. They can understand its market, target audience, their needs and ways with which the startup can fulfil them.
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COVID-19 Impact: Relevance of 4Ps of Marketing in Business Amid COVID-19

The COVID-19 outbreak has affected the businesses and made a big dent in the revenues. That doesn’t mean a marketer lose all the hopes and stop their marketing activities. Marketing managers need to remain motivated during this time and keep on promoting the brands. This is a time when marketers c ...
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Sequoia India’s Accelerator Programme Surge 03 chose 7 Indian Startups

SEQUOIA India picked 15 early-stage startups from South-east Asia and India for its third Surge Cohort on April 27, 2020. Surge’s third cohort kicked off on April 13 and the 16-week long program will last up to August. Amid the Covid-19 pandemic, there is a travel ban and other restrictions due t ...
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Six Tips by SBI to Safeguard your Online Transaction

Recently, there have been a lot of online banking scams. But, a little caution can save you from bank-related frauds. So, SBI has alerted its customers to be careful from online banking scams. Check out SBI's six protocols to safeguard your Personal Information from Fraudsters.
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How to Make The Perfect Startup Pitch ?

Preparing a startup pitch is an amalgamation of mathematics and creativity. The perfect ones manage to find a balance between the two. An impressive startup pitch tops the long list of key determinants of whether the investor should invest in your startup or not. Let us help you with that..
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eSignature Solutions for COVID-19 World -Gurugram Startup Story

The majority of companies are still using traditional ways of drawing contracts and deals. The lockdown due to Covid-19 is forcing even the most traditional companies to change this trend and go paperless. Startups in India, like Leegality are here for their rescue!
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Oil prices continue to fall even after OPEC+ Production Cut Agreement

Due to the Corona pandemic, oil prices have fallen as much as 64% in 2020. The COVID-19 pandemic has led to the steep fall in demand for oil across the globe. The entire world is flooded with oil, as there is virtually no movement of vehicles and flights. Most of the industries are also not operatio ...
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COVID-19 Impact: Online Fitness Business is Booming

With the rise in COVID-19 cases and complete lockdown, demand for health gadgets have surged. People are seeking fitness and wellness solace online. Not only general users, but doctors and other healthcare providers are finding the devices beneficial.
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Facebook Buys 9.9% Stake in Reliance Jio for Rs 43,574 Crore

Facebook, one of the largest Social media platforms in the world, has picked up a 9.99% stake in Mukesh Ambani's Jio platform. Mark Zuckerberg's Facebook is spending Rs 43,574 crore ($5.7 billion) to buy this stake. The valuation of the Jio platform now stands at over $65.95 billion (around 4.62 Lac ...
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Edutech Startup Pariksha Raises Funding from INSEAD Angels and Others

Pariksha, a Pune-based ed-tech startup, has raised funds amid COVID-19 lockdown. The funding round was led by INSEAD Angels, IIT Kanpur Angels, Nikhil Vora, and Swati Mehra from Sixth Sense Ventures, Saahil Bhatia from Temasek Holdings India Pvt. Ltd, and Sitanshu Shah from Bain & Company and ot ...
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India will have its own WeChat like ‘Super App’

Mukesh Ambani’s Reliance Industries and Zuckerberg’s Facebook are exploring the possibility of creating a super app, just like the Chinese super-app WeChat. The super app will be leveraging the already existing Facebook-owned WhatsApp platform and user base. The super app will come with various ...
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Some Relief from lockdown to come into effect from April 20

The government has given some relief as part of the new lockdown guidelines issued by the Union Home Ministry. As announced by the PM, the farmers, daily wagers, and others will get some relaxations from April 20. However, the relief will be provided only after assessing the ground situation in each ...
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WFH Updates – Government says Zoom is Not Safe

The Brand Global team had reported earlier that the bug in popular Zoom app has made it vulnerable, and it has become a target for potential hackers. The security loopholes in Zoom can give attackers access to windows password. And now the Ministry of Home Affairs has also issued an advisory that Zo ...
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Zomato May Buy Online Grocery Startup Grofers

The food delivery platform, Zomato is in talks to buy the Softbank backed online grocery startup, Grofers. The merger between the two entities will be a significant consolidation move in India’s consumer internet sector. The all-stock deal is expected to close at approximately $750M
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PM Modi’s Appeal to Follow Seven Steps During Lockdown 2.0

Prime Minister Narendra Modi, while addressing the nation on April 14, 2020, announced the extension of the nationwide lockdown till May 3. The government is preparing the new guidelines, which will be shared with the general public on 15th April. PM Modi hinted that there would be more strictness t ...
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COVID-19 Impact: Crises in Startups

For many startup companies, work from home and remote working are not desirable. They are finding it difficult to thrive or even survive amidst the COVID-19 lockdown and crisis. Despite various warnings and assurances from Prime Minister Narendra Modi to private and public sector companies not to cu ...
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WFH Updates: Best Zoom Alternatives that Maintain Your Data Privacy

The communication between the employees and the meetings are happening via various platforms. Consequently, the WFH has led to a boost in the downloads of video conferencing apps across the globe. The recent favourite, Zoom is under fire and has lost the trust of many professionals. Try these six Be ...
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Ecotech Visions Foundation Apple Computer Donation

Ecotech Visions Foundation announced that from 4th April, 2020 they will be donating 10 Apple computers to youth in need during this uncertain time of COVID-19. Miami Dade and Broward County schools have been closed. Teachers and students alike are learning virtually and Ecotech Visions Foundation i ...
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Indian Agritech Startup DeHaat Raises $12M

Green Agrevolution Pvt. Ltd, which operates agricultural technology startup DeHaat, has raised $12 million (around Rs 90.75 crore) in a Series A funding round. The Gurugram and Patna based company, presently has over 165,000 farmers in their service network. It aims to bring it to 5 million farmers ...
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Flights Likely To Be Allowed In Staggered Manner After Lockdown

The government is planning to allow domestic and international flight operations in India in a staggered manner after lockdown period. Airlines are free to take bookings for any date post April 14," a senior Civil Aviation Ministry official said. "However, if the lockdown is extended post April 14, ...
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Amidst COVID-19, SIDBI Announces Relief Measures for Startups

Amid Corona crisis, SIDBI is providing financial assistance in the form of quick working capital to startups. A Covid-19 Startup Assistance Scheme (CSAS) has been announced by the Small Industries Development Bank of India (SIDBI). Read to learn about the eligibility criteria.
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World Health Day: The Need of the Hour

The World Health Day is an annual event, which is celebrated on April 7, under the sponsorship of the World Health Organization (WHO), to draw attention to particular priorities in global health. This year the event is dedicated to the International community of Nurse and Midwife, with the tagline- ...
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COVID-19 Impact: Orders of Zomato & Swiggy drop by 70%

Zomato and Swiggy have started bearing the brunt of lockdown now. Both the platforms witnessed a sharp decline in the orders immediately after the lockdown. According to the reports, the food delivery orders for Zomato and Swiggy have dropped 70% amid the pandemic. Most of the restaurants are shut, ...
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Beware: Hackers can use Zoom to Steal Users’ Windows Credentials

Zoom Users are at risk as Hackers can use Zoom application to steal users’ Windows credentials with no warning. According to the security researchers, there are some underlying vulnerabilities in the Zoom app. In a recent report, two security researchers have claimed that they have found a securit ...
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COVID-19 Impact: Travel Industry is the worst-hit Sector

COVID-19 is not only impacting the health of the people worldwide but also has a more significant impact on the economy and travel industry mainly. It has taken a toll on every industry, but travel and tourism have been the worse hit. With no airlines operating throughout the world, and all of us sh ...
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I Want 9 Minutes of Yours on 5 April at 9 pm- PM Modi

"I want 9 minutes of yours on Sunday, 5 April at 9 pm. Kindly switch off all lights at your homes, stand at balcony or doorstep with a candle, torch or mobile phone's flash light" - PM. While addressing the nation on April 3, Narendra Modi asked for 9 Minutes at 9pm on Sunday, April 5 to end the dar ...
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Google to launch Youtube “Shorts” to take on TikTok

Shorts will be feature inside the existing Youtube mobile app and will include “a feed of brief videos posted by users.” The users would be able to post videos just like its rival platform. Shorts will have an advantage over TikTok as it will have access to YouTube’s catalog of licensed music. ...
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HUL Acquires The Iconic Brand Horlicks from GSK

The Rs 31,700 crore mega-deal was first announced by HUL in 2018 to acquire GlaxoSmithKline Consumer Healthcare Limited (GSKCH). The merger of GSKCH is complete now and HUL has additionally paid Rs.3,045 Crores to acquire the Horlic ks brand for India. This marks one of the largest deals in the FMC ...
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FinTech World Forum 2020 – London

The 2020 edition of FinTech World Forum will be held in London UK from May 21, 2020 to May 22.2020 at Kensington Town Hall. The Forum will bring together the FinTech ecosystem, help build relationships, share knowledge, and create business opportunities.
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6 banks Cease to Exist from April 1, 2020 after Merger of 10 PSU Banks

The merger of the public sector banks, that would come into effect from April 1, 2020 was approved by Union Cabinet in March 2020. From April 1, six public sector banks will cease to exist. The ten government run banks will merge to form 4 banks. The government has also assured the bank employees th ...
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Work from Home Effectively during COVID- 19 Lockdown

If you are an office worker, and you do your most of the work on a computer, then you are 100% working from home during this lockdown. The companies have asked the employees to Work From Home (WFH) where possible. Work from Home is a concept still new to a lot of us. Here are some tips to make your ...
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Narendra Modi attends Virtual G20 Leaders’ Summit

Amid Covid-19 crisis, the G20 leaders interacted via Video conferencing on Thursday. All the leaders were united and pledged to stop the spread of Covid-19. The G20, or the Group of Twenty, comprising 19 countries and the European Union, is the premier forum for international economic cooperation.
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Start a Business in UAE – A Guide for Beginners

Are you thinking or planning to start your own business in the UAE? Then look no further... just Read On! The UAE is one of the fast-growing economies in the world. The ease of doing business and economic growth is attracting a number of businesses to the country.
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India Under Complete Lockdown for 21 days – PM

"From midnight tonight, the entire country will go under a complete lockdown. Every state, every Union Territory, every district, every village and every locality is being put under lockdown," – PM. While addressing to the nation on March 24, 2020, PM Modi announced that the entire country will g ...
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Amid Corona Lockdown EdTech Startups offering Free Online Classes

India is under Lockdown to prevent the spread of Covid-19. All Schools and colleges are closed across India. Therefore the worried Parents and Students are looking for online learning platforms. Amid Corona Lockdown EdTech Startups offering free online classes to students. EdTech Companies are becom ...
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World Expo Dubai 2020 – The World’s Greatest Show!

The countdown has begun for one of the greatest and largest events ever staged in the UAE. So are you ready to experience the World Expo Dubai 2020? Expo Dubai 2020 will start from 20 October 2020, and will run for 6 months till 10 April, 2021. It will be open seven days a week.
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Coronavirus’ Impact on Economy

The deadly disease is creating havoc across the globe with almost all the countries in the world have reported the Corona infection. The Corona outbreak has also infected the economies and financial markets around the world. The companies and workers all over are worried about the anticipated finan ...
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How to Start a Business in USA: Important Tips

Planning to start your own business, Looking for some good business ideas,Want to know how you can get funding for your Startup? We will show you how you can start your own business in USA if you have any business idea. What are the legalities and the funding options for your business
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Tips to Choose a Payment Gateway for your Start-up

A payment gateway enables safe and secure information transfer from a website/app to the merchant account. It is very crucial to choose the correct payment gateway for your start-up business. We have listed 6 tips which will help you to choose a payment gateway
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Shattering Stereotype to Reach the Zenith of Success: Sonal Jindal

Sonal Jindal is a successful entrepreneur who has disrupted the niche fashion exhibition scenario in Delhi with Medusa Fashion. Now, she has two more companies under her wings- Medusa Source & Mood Board Consultancy. Here is her amazing entrepreneurial journey which is sure to awe and inspire yo ...
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Malta AI and Blockchain Summit

Malta AI & Blockchain Summit is one of the world's leading events for blockchain and emerging tech, operating on both a European and world stage.
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Thrive Haryana First Edition 2019

The first edition of Thrive Haryana was held on 10th December 2019 at The Leela, Gurugram by the Internet and Mobile Association of India (IAMAI) in association with the Government of Haryana. This initiative is expected to be the biggest Haryana Tech-Start-up event.
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Famous Quotes by Women Leaders

Get ready to get inspired and motivated through the treasure troves of words by women leaders like Mary Kom, Michelle Obama, Greta Thunberg and more...
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Decoding Happiness for Entrepreneurs

Happiness is the key to success. All hustling entrepreneurs out there often ponder about happiness and how it equates to achieving goals and success in the long run
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The Rise of Medical Tourism in India

Medical tourism is on the rise in India as our country's healthcare institutes have been drawing steady visitors. Find how and why India is a medical tourism star.
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Choosing the Right Career – How Can Career Counsellors Help?

In a country obsessed with marks, Aptitude takes a back-seat while choosing a career. Career Counseling can aid the student in overcoming the infinite doubts that come with the weight of the decision. Additionally, they also clarify the falsified beliefs about a given profession by acknowledging its ...
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The Impact of Smartphones in our Daily Life

When was the last time you had a conversation with your neighbour? Do you know the name of the watchman who guards your society? Or the name of the person who drops the newspaper at your place? According to various studies, half of the population aged 18-34 check their phones as soon as they wake u ...
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The Advent of On-Demand Entertainment in India

We belong to a generation where all we need is hassle-free entertainment and inexhaustible internet. Our appetite for binge-watching videos online is remarkable. With the advent of top OTT players like Netflix, Amazon Prime Video, Hotstar, etc Indian players too are have penetrated the market. Read ...
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Ways to Transform Learning Environment in Education

What comes to your mind when you think of the Indian Higher Education System?. Here are some ways to transform learning environment in Higher education. Adult Learning Principles state that Adults learn mostly by Choice & Application
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Branding – The Future that Starts Today

"Can we get a logo?", "Can you give us a cool name and design our logo?", "Our competitors have changed their logo, can you design something better for us?" Brands and Branding have always been challenged by changing and growing consumer needs. Branding expert, Kunal Vohra of ABND explains how to t ...
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Low-Budget Marketing Ideas for Your Business

Marketing plays a major role in the success of a business. It is one of the most potent tools to build your business relationship with your customers and maintain it. We are listing below some top low budget marketing ideas that can work for a small or big business to promote their brands without sp ...
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Millennial’s Relationship With Money

Living a millennial life means being on-the-go all the time. They are the ones who've made 'perfect' look normal, and 'good' has now become disposable. There is no stopping them. They like their coffee strong and avocados soft. Millennial stereotypes make good headlines. Some label them as 'lazy,' ' ...
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Fast Food is Killing You Fast

Fast Food is Killing You Fast? One in five deaths around the world is due to poor diet. According to a study, unhealthy diets are responsible for 11 million preventable deaths per year globally, even more than smoking tobacco. We can ban smoking tobacco in public places, but can we ban eating unheal ...
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Which Diet Culture to Follow – Traditional vs Modern

Do you sometimes feel that your grandparents are healthier and fitter than you are? Do you ever wonder why? The food that ate was naturally organic. They had ingredients in their purest form. There was no adulteration in their food ingredients. Now there are no food ingredients without adulteration
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How Can India Able the Differently Abled!

In India, a startling percentage of the population is disabled. According to the NSO report, 2.2% of India's population suffers from a disability. There is a big challenge to able the differently abled in India Most of the public transport, educational institutes, hotels, travel destinations are no ...
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The Forgotten Aspect Of Medicine – Ayurveda

Ayurveda is the combination of two Sanskrit words: Ayur which means Life and Veda, which means Knowledge. India has a rich tradition of medicine, and there are many ancient legends regarding healing through Ayurveda. It has found its prevalence globally since the past few centuries. But, it is one o ...
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